[[{"@type":["BlogPosting"],"@id":"https:\/\/www.rakuten.com\/blog\/4k-tv-buying-guide\/#BlogPosting","@context":{"@vocab":"http:\/\/schema.org\/","kg":"http:\/\/g.co\/kg"},"url":"https:\/\/www.rakuten.com\/blog\/4k-tv-buying-guide\/","publisher":[{"@id":"https:\/\/www.rakuten.com#Organization1"}],"dateModified":"2021-01-25T21:12:52+00:00","description":"Shopping for a new 4K TV? Our 4K TV buying guide covers seven things to consider before you make your purchase.","name":"4K TV Buying Guide: 7 Things to Consider Before You Buy","author":[{"@type":"Person","@id":"https:\/\/www.rakuten.com\/blog\/4k-tv-buying-guide\/#BlogPosting_author_Person","image":[{"@type":"ImageObject","@id":"https:\/\/www.rakuten.com\/blog\/4k-tv-buying-guide\/#BlogPosting_author_Person_image_ImageObject","url":"https:\/\/www.rakuten.com\/blog\/wp-content\/uploads\/2017\/02\/16100d3.jpg"}],"name":"Mike Markel","url":"https:\/\/www.rakuten.com\/blog\/author\/mike-markel\/"}],"image":[{"@type":"ImageObject","@id":"https:\/\/www.rakuten.com\/blog\/4k-tv-buying-guide\/#BlogPosting_image_ImageObject","url":"https:\/\/i1.wp.com\/www.rakuten.com\/blog\/wp-content\/uploads\/2020\/11\/201102-39825-Blog1-Image1-1.jpg?ssl=1","height":"675","width":"1200"}],"subjectOf":[{"@type":"FAQPage","@id":"https:\/\/www.rakuten.com\/blog\/4k-tv-buying-guide\/#BlogPosting_subjectOf_FAQPage","mainEntity":[{"@type":"Question","@id":"https:\/\/www.rakuten.com\/blog\/4k-tv-buying-guide\/#5_BlogPosting_subjectOf_FAQPage_mainEntity_Question","name":"When should you buy a 4K TV?","acceptedAnswer":[{"@type":"Answer","@id":"https:\/\/www.rakuten.com\/blog\/4k-tv-buying-guide\/#5_BlogPosting_subjectOf_FAQPage_mainEntity_Question_acceptedAnswer_Answer","text":"

Black Friday and Cyber Monday are generally the best times to save big on a new TV, but it\u2019s not the only time of year that stores run sales. You can set price alerts in Google for the models you\u2019re looking at and follow along or sign up for newsletters and updates from your favorite stores like Best Buy<\/a>, Walmart<\/a> or Target<\/a>. You should also watch manufacturer releases of new TVs. When the new models start to hit shelves, the remaining previous models will go on sale at a deep discount.<\/p>"}]},{"@type":"Question","@id":"https:\/\/www.rakuten.com\/blog\/4k-tv-buying-guide\/#6_BlogPosting_subjectOf_FAQPage_mainEntity_Question","name":"Which option is right for you?","acceptedAnswer":[{"@type":"Answer","@id":"https:\/\/www.rakuten.com\/blog\/4k-tv-buying-guide\/#6_BlogPosting_subjectOf_FAQPage_mainEntity_Question_acceptedAnswer_Answer","text":"

Now that we\u2019ve covered a number of factors to consider when looking for a new 4K TV, here are a few options to help you create your short list.<\/p>"}]}]}],"headline":"4K TV Buying Guide: 7 Things to Consider Before You Buy","mainEntityOfPage":"https:\/\/www.rakuten.com\/blog\/4k-tv-buying-guide\/","datePublished":"2020-11-04T16:57:16+00:00","keywords":"electronics,shopping tips,tech,","mentions":[{"name":"Rakuten 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