Ulta Beauty is your premier beauty destination for the newest and best makeup for face, eyes, cheeks, lips, nails and body. In addition to the latest trends and the hottest brands, you can also find the classic styles you know and love for every budget. Whether you want the best names in hair care, skin care and makeup products or you just want good-quality products at affordable prices, you will be satisfied with the incredibly versatile range of merchandise available.
As a retailer that bridges the gap between drugstore favorites and high-end prestige cosmetics, Ulta offers a uniquely comprehensive shopping experience. You will find exactly what you are looking for when it comes to your unique skin, hair and beauty needs. You can sample products before you buy, or visit the in-store Ulta Salon for professional hair, skin and brow services. There is a clearance and sale section for closeout merchandise, as well as regular sales.
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Top Brands Sold at Ulta
Ulta Beauty carries hundreds of brands ranging from mass-market favorites to luxury prestige lines. Here are 10 of the most popular brands you can shop for today.
- Ulta Beauty Collection:
- Ulta Beauty Collection is the store’s primary in-house beauty line. It covers a massive variety of makeup, skin care, tools, brushes and everyday beauty accessories. Because it is an in-house brand, you can frequently find it featured in buy-one-get-one deals and steep promotional discounts.
- Clinique:
- Ulta carries Clinique as one of its major prestige beauty brands. Known for its dermatologist-developed skin-care routines and approachable makeup products, Clinique remains a top seller for shoppers looking for reliable, allergy-tested beauty solutions.
- MAC:
- MAC is another highly recognizable prestige makeup brand sold at Ulta. Famous for its highly pigmented eye shadows, diverse foundation shade ranges and iconic lipsticks, MAC offers professional-grade cosmetics for everyday beauty enthusiasts.
- La Roche-Posay:
- Ulta sells La Roche-Posay in its expansive skin-care department. The French pharmacy brand is celebrated for its soothing, thermal spring water–infused formulas that cater specifically to sensitive and acne-prone skin.
- Redken:
- Redken adds salon-focused hair-care credibility to Ulta’s outside brand lineup. Shoppers can find professional-grade shampoos, conditioners and styling treatments designed to repair damage, lock in color and improve overall hair health.
- Dyson:
- Ulta carries Dyson in the beauty-tools category, specializing in premium hair devices. From the iconic Airwrap to the Supersonic hair dryer, these high-tech tools use advanced engineering to style hair with less heat damage.
- Benefit Cosmetics:
- Benefit Cosmetics is a staple for shoppers looking for high-quality brow products, mascaras and fun, retro-themed packaging. The brand is also well known for its in-store Benefit BrowBar services available at many retail locations.
- Tarte Cosmetics:
- Tarte Cosmetics blends high-performance glam with naturally derived ingredients. The brand is most famous for its award-winning Shape Tape concealer and Amazonian clay-infused blushes and eye-shadow palettes.
- Urban Decay:
- Urban Decay brings an edgy, vibrant aesthetic to the prestige makeup aisles. Best known for its Naked eye-shadow palettes and long-lasting All Nighter makeup setting sprays, the brand is a favorite for those who love bold, enduring looks.
- bareMinerals:
- bareMinerals is a pioneer in clean, mineral-based makeup. The brand offers lightweight, skin-improving foundations and color cosmetics that appeal to shoppers seeking natural, breathable coverage that will not clog pores.
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