DeMarini makes bats and gear for slow-pitch and fast-pitch baseball. Its founder, Ray DeMarini, jumped into the arena of competitive softball at the age of 40 after playing on a company softball team. He knew that he was older and less seasoned than other players, so he took a scientific approach to his training that won ESPN's attention. Ray hosted a series of ESPN-sponsored instructional softball videos that locked in his reputation of being informed in the science of the game. DeMarini was born from the name recognition and money made from his time with the videos. This company is an innovator in the bat world. It hosts the DLab, where it uses the science of material and motion to develop leading-edge bats. The company believes in the idea of “the team.” It invests in its people, understanding that good ideas can come from any corner. The merchant makes its products for players by players and thinks that pushing boundaries is the factor that made DeMarini possible to begin with. It believes in the science behind its product. It continuously tests new materials and designs to craft bats that move the game forward. Whether you’re buying a new bat or outfitting a team, you can save on your next purchase when you use a DeMarini promo code.