The Smart Shopper Editors

  Crocs are the go-to footwear for casual comfort, and their bold colors, easy slip-on style and practically indestructible, easy-to-clean design makes them a favorite for the whole family. The only downside? Keeping up with new pairs can get pricey fast, especially when everyone wants a fresh color or collab. The good news: You don’t have to pay full price to keep your rotation looking fun and fresh. With the right approach, it’s surprisingly easy to find trusted Crocs deals […]

  Old Navy has built its reputation on budget-friendly styles, from easy everyday denim to workout-worthy activewear to kids’ essentials that won’t break the bank. But the most trusted ways to save money at Old Navy go beyond the sticker price. Between the Navyist rewards program, sitewide seasonal sales and Super Cash, there are plenty of reliable ways to save at Old Navy. Whether you’re refreshing your summer wardrobe or stocking up on back-to-school styles for the whole family, a […]

5 Ways to Save Money on Tires With Rakuten Smart drivers know that saving money on tires requires more than just chasing the lowest price. You also need to know where to look, when to shop and how to stack the right deals. From timing your purchase around major sales to combining rebates, promo codes and Rakuten Cash Back, there are plenty of smart ways to cut costs on tires without cutting corners on safety. Where can you find the […]

  Shopping at Walgreens is already convenient, but what if every run for toothpaste, vitamins or last-minute essentials could earn you a little extra back? If you’ve ever wondered how to earn rewards on Walgreens purchases while still saving money, the answer is simple: Stack your savings. By combining store rewards, Walgreens coupons and promo codes, and Rakuten Cash Back, every purchase you make can work a bit harder for you. In this guide, we’ll walk through 12 practical, easy-to-stack […]

  Want trusted Nike deals and promo codes, plus extra savings on top? Rakuten has you covered. With a free Rakuten membership, you can score Nike coupons and earn Cash Back on all your Nike purchases. With over 3,500 brand partners, over 17 million members and over $4.6 billion Cash Back paid out, Rakuten’s scale and reliability are well documented. And since Nike is one of those 3,500 Rakuten partners, you’ll find a stockpile of verified Nike promo codes, curated […]

  Savvy shoppers can turn everyday Temu buys into a consistent stream of rewards by combining Temu perks with Rakuten Cash Back. How can you earn rewards on Temu purchases? The short answer is to always shop through Rakuten to activate Cash Back before you shop, and then layer on Temu app deals, Temu Lightning Deals and Temu promo codes to stack your savings.  Rakuten’s Cash Back rate at Temu varies, so you’ll want to check the Temu page for […]

  Travel seems to get pricier every year, but you can reliably cut costs on your dream vacation by pairing Expedia discounts with Rakuten coupons and Cash Back. The formula is simple: Research Expedia bundle deals and promos on your favorite destinations, check Rakuten for Expedia travel coupons and promo codes, and then start your Expedia booking journey through Rakuten to activate Cash Back and stack it on top of all the other deals you’ve uncovered.  It’s that easy to […]

Delivering dinner shouldn’t devour your budget. Whether you’re using Instacart to stock up on the ingredients for your world-famous chili or filling your weekly DoorDash cart with staples and snacks, Rakuten makes it simple to stack Cash Back, coupons and membership perks so your grocery delivery won’t break the bank. Below you’ll find seven proven strategies to save money on grocery delivery with Instacart and other major delivery platforms. Put them together and you’ll consistently beat markups, trim delivery fees […]

The Big Deal Reveal for 2026 is Live! The Big Deal Reveal 2026 edition is going strong and we just dropped the amazing deals for May 2026 One store will offer a BIG Cash Back deal for that day so don’t miss out. Happy Shopping!     2/4/2026 StubHub 12% 2/11/2026 Groupon 17% 2/18/2026 Expedia 12% 3/4/2026 AliExpress 30% 3/11/2026 Columbia 18% 3/18/2026 TaxAct 15% 3/25/2026 Lands’ End 18% 4/1/2026 Lego Up to 16% 4/8/2026 Intuit Turbotax 25% 4/15/2026 Adidas […]

TLDR TikTok’s most popular Valentine’s gifts fall into a few main categories: beauty, jewelry, cozy essentials, tech, personalized and at-home date night. For the best value, stack a retailer’s sale price with a promo code and credit card rewards. Start your shopping trip with Rakuten to find coupons for and earn Cash Back on the best Valentine’s Day gifts.   Filled with glittering jewelry, viral beauty sets and heart-shaped everything (all imploring you to ADD TO CART RIGHT NOW), your […]

TLDR Under $25: Search for steals on small upgrades such as kitchen tools, self-care items, phone accessories, organizational tools and socks. Under $50: Aim a little higher with small appliances, bedding basics, skin-care bundles and smart-home add-ons. Under $100: Look for bigger wins, such as headphones, air fryers, premium bedding, shoes, luggage and fitness gear. Best strategy: Shop by category, compare prices, and stack promo codes and Cash Back. It may not rise to the level of Black Friday or […]

TLDR Plan around two hubs: Base yourself in downtown San Francisco for fan events and concerts in the days before the game, and the South Bay for game-day events. Two can’t-miss fan stops: Don’t miss the Super Bowl Experience at the Moscone Center and the Fan Zone at Yerba Buena Gardens. Book tickets early: Many Super Bowl Week concerts are one-night-only and some are 21+. Pack for microclimates: You’ll want to wear layers and prepare for wind and rain. Super […]

TLDR Rakuten is a free way to earn Cash Back by starting your shopping through Rakuten’s site, app, or extension before you checkout. You can shop through Rakuten on desktop, mobile, and in-store (plus dining) using official Rakuten tools and linked-card offers. Most reliable setup: install the browser extension on desktop and the mobile app on your phone so you don’t forget to activate Cash Back. Dependability comes from scale + clear policies: Rakuten partners with thousands of stores, has […]

TL;DR Pause if it seems too good to be true: It’s a giant red flag if a deal offers outrageous discounts, such as 90% off + free shipping + no restrictions. Check the source: Use coupons only from an official brand site or app, verified brand social accounts or trusted partners. Look for branding details: Real coupons usually include consistent logos, terms and redemption rules. Never enter sensitive info for a coupon: A legit coupon will not make you pay […]

TL;DR Start with cash back by activating the offer and clicking through to the retailer before you shop or check out. Apply your coupon code (preferably a store-provided or sitewide code that’s more likely to stack) at checkout. Avoid common blockers, including excluded items, such as gift cards, subscriptions and some entire categories, and anything that disrupts tracking, such as redirected checkout flows and switching tabs or devices. Maximize your savings by triple stacking when possible: coupon + cash back […]

TL;DR Coupons reduce the price of products or services through discounts, promo codes or special offers. They come in many forms, including percentage-off deals, dollar-off savings, buy-one-get-one offers and free shipping codes. You can find coupons online and in apps, emails and stores. Many can be combined with sales for extra savings.   Coupons are one of the simplest ways to save money when shopping online or in stores. Whether you’re brand new to bargain hunting or you just want […]

TL;DR Cash back earns you money after you shop, making it one of the easiest ways to save long-term, especially when stacked with sales or promo codes. Coupons and promo codes lower your price instantly at checkout, but often come with rules, exclusions, or expiration dates. Discounts and sales automatically reduce prices with no extra steps, making them ideal for quick, hassle-free savings. Rebates offer delayed savings after you submit proof of purchase, which works best for larger purchases where […]

Shopping for the perfect gift just got easier. These curated suggestions highlight the top trending items for every person on your list, from viral finds and eco-friendly picks to budget favorites and personalized gifts. Whether you’re buying for your dad, a coworker or someone who seemingly has everything, you’ll find fresh ideas that real shoppers are loving right now. For mom: Comfort-enhancing gifts, top-tier skin-care products, kitchen upgrades and stylish accessories are standout gifts for moms. For dad: Compact smart […]

TL;DR The 2025 holiday season will be dominated by AI-ready tech: smartphones, tablets, home appliances, wearables, drones, and especially AI glasses. Consumers are upgrading for real on-device AI features like translation, scene recognition, predictive automation, and creative tools. The hottest gift picks include the Galaxy S25 series, Pixel 9, iPad Air M2, Samsung AI Family Hub fridge, smart drones, translation earbuds, and the fast-rising category of AI smart glasses. The 2025 holiday shopping season is shaping up to be one […]

What Is Cyber Monday? “Cyber Monday” is a marketing term for the online shopping surge that happens on the Monday after Thanksgiving in the United States. It was coined by Shop.org in 2005, when retailers noticed that online sales spiked dramatically that day. The idea: Many consumers were back at work after the Thanksgiving holiday using faster internet connections, and retailers wanted to encourage them to shop online. Black Friday (the Friday after Thanksgiving) traditionally emphasizes in-store and early morning […]

Finding the perfect gadget gift is easier than ever, thanks to Rakuten’s Tech and Gadget Gifts collection, a curated lineup of smart devices, wireless accessories and cool innovations that fit every budget and lifestyle. Whether you’re shopping for a tech lover, gamer or someone who just wants life to run a little smoother, these gift ideas combine function, fun and unbeatable value. Plus, you’ll earn Cash Back when you shop through Rakuten! Must-Have Gadgets for Tech Enthusiasts From smart-home systems […]

$50 or Less: Thoughtful Gifts That Feel Pricier Than They Are Finding the perfect present doesn’t have to mean spending a fortune. With a $50 budget, you can surprise your friends, family or coworkers with high-quality gifts under $50 that look and feel premium. Whether you’re shopping for birthdays, holidays or just because, there are endless ways to make someone’s day and still save money when you shop through Rakuten to earn Cash Back on every purchase. Top Picks for […]

10 Bigs Days – 10 Big Brands – 10 Big Deals The Big Deal Reveal Holiday edition begins on the first 10 days of November. This holiday season, one store will offer a BIG Cash Back deal for that day.  And if you’re a Rakuten Amex® Cardholder, you’ll get an even bigger deal at 30% Cash Back for each of these Big Deal Reveals above if you use your Rakuten Amex® card!  Mark your calendars and we’ll see you on […]

What Is Black Friday? Black Friday is the day after Thanksgiving in the United States, and in retail, it is considered the unofficial start of the holiday shopping season. On Black Friday, many retailers offer steep discounts, extended store hours, doorbuster deals and special promotions to draw in shoppers. Over time, it has expanded beyond just one day. Many sales now begin before Thanksgiving (sometimes even in October), extend through the weekend and tie into Cyber Monday and Cyber Week. […]

Thoughtful Gifts Under $100 That Feel Luxurious You don’t need a big budget to impress. With less than $100, you can find gifts that are functional, stylish and memorable. Rakuten’s Best Gifts Under $100 collection is full of gems that strike this balance. Below is a curated guide, with examples and ideas, to help you choose gifts that both delight and feel more upscale than the price tag suggests. Why the Under-$100 Tier Works This is the sweet spot between […]

Halloween 2025: Your Ultimate Shopping and Decorating Guide Whether you’re going full haunted house or keeping it cozy and whimsical, 2025 is shaping up to be a monster of a year for Halloween style. We’ll walk you through the top Halloween costume trends, home decor ideas, shopping tips and DIY tricks to make your Halloween the envy of the block. 2025 Costume Trends to Watch Costuming is getting more creative this year. People are leaning into self-expression, nostalgia and mashups […]

  The Hottest Gift Cards for 2025 Gift cards are back in the spotlight in 2025, and they’ve leveled up. No longer just a last-minute fallback, today’s cards are personalized, digital-first and loaded with flexibility. Whether you’re shopping for birthdays, holidays or just because, the hottest gift cards this year give recipients freedom, convenience and memorable experiences. Why Gift Cards Are Trending in 2025 Digital-first convenience: E-gift cards can be sent instantly via email or SMS. Multibrand flexibility: “Choice cards” […]

Best Gifts Under $25 That Look Way More Expensive Finding the perfect gift doesn’t mean spending a fortune. With a little creativity (and some smart shopping) you can surprise your friends, family or coworkers with thoughtful presents that feel premium, even though they cost less than $25. Thanks to Rakuten’s Best Gifts Under $25 collection, there are dozens of affordable finds that combine quality, style and function. Here are some of the best ideas to inspire your next round of […]

If you’re searching for the best cash back app to stretch your budget and make every purchase work harder for you, Rakuten is the answer. With over 17 million members and more than $4 billion paid out in rewards, Rakuten is one of the most trusted ways to earn cash back shopping online and in-store.

A nostalgic look at ’90s back-to-school shopping—from Lisa Frank folders to Trapper Keepers to neon highlighters.

If your child has been scrolling TikTok lately, chances are they’ve encountered the adorable monster character taking social media by storm. Labubu, a whimsical creation by artist Kasing Lung and distributed through Pop Mart’s extensive network, has captured the hearts of kids worldwide – and for good reason. With Lisa from Blackpink showing off her collection and millions of young fans creating unboxing videos, the collectible figures have become the must-have accessory for the 2024 school year. What makes Labubu […]

  The new Rakuten American Express® Card is here! There’s no annual fee and you’ll earn Cash Back every time you shop. Watch your savings add up fast! Here’s a breakdown of the Cash Back perks: Extra 4% Cash Back on Rakuten purchases.¹ 10% Cash Back at Rakuten partner restaurants.¹ 2% Cash Back on groceries and restaurants wherever you shop or dine.¹ 1% Cash Back on everything else.¹ The Rakuten American Express® Card is issued by First Electronic Bank, pursuant to a license from […]

  The Big Stack is live! Stack 10% Cash Back on top of the season’s best deals right now through July 11. You can shop brands you know and love such as Macy’s, Levi’s, Athleta, Petsmart, Expedia, Dell, Ray-Ban, Carter’s and many, many more! See here for more details on The Big Stack: https://tk.apphost.top/f/bigstack

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The deep discounts during Memorial Day weekend sales offer so much choice that it can be confusing. Summer or winter items? We have the answer!

Memorial Day is a major sale holiday offering excellent deals on many items, but focus on these winter essentials if you want to get the best prices.

Clever shoppers can use these tips to get the biggest discounts on winter clothing during Memorial Day sales!

Get the cheapest prices on big-ticket items and avoid the red herrings with our handy Memorial Day sale guide!

Find epic deals and get the best prices on all your Memorial Day purchases by comparing sales events.

It’s a good idea to sign up for email newsletters to get the most out of Black Friday. Here’s what you need to know about your Black Friday options.

If you’re planning to shop on Black Friday, you need to know how to make the most of it. Here are some shopping tips to keep in mind.

You’re in luck if you’re looking to grab some discounts this Black Friday. Here are a few of the most unexpected options for your Black Friday shopping.

Black Friday is one of the biggest shopping events of the year. Here’s how to stack savings and get better deals on popular products.

Early Black Friday shopping may seem counterintuitive, but it could be the best game plan for you. Here’s what to know about the shopping holiday.

As the biggest shopping holiday of the year, Black Friday is the best time to get your holiday shopping done. Here are the best deals of the year.

From beauty products to fashion items, Cyber Monday is a great time for localized deals. Here’s how to keep up with the best flash deals.

Cautious shoppers want to make sure their Cyber Monday deals are truly the best. Here are some products you may want to avoid altogether.

No matter how much experience you have hunting for deals, you can always use more tips. Here are some Cyber Monday tips for your shopping frenzy.

Just as Black Friday extends earlier each year, Cyber Monday extends later. Here are some extended Cyber Monday sales to check out.

If you’re looking for great deals from popular retailers, Cyber Monday is a good starting point. Here’s how to get special discounts and savings.