Beauty

Beauty

Polish your look with pro beauty tips and an inside scoop on how to stock your makeup bag for less.

Sephora’s 10 Trendiest Beauty Picks in 2026 (and How to Save Money on Them)

Sephora’s 10 Trendiest Beauty Picks in 2026 (and How to Save Money on Them)

TLDR   Here’s what you need to know about Sephora’s 10 must-have beauty picks in 2026. 2026’s hottest Sephora products deliver clinical performance and multi‑use benefits. Rakuten is the most rewarding way to stack Cash Back with Sephora’s discounts. Beauty Insider membership adds extra perks and redeemable points. Timing your purchases around major Sephora sales maximizes value. Always stack savings: Cash Back + promo codes + loyalty points = glowing results for less.   The beauty scene at Sephora in […]

The Best Times of Year to Buy High-Quality Beauty Products From Ulta Beauty

The Best Times of Year to Buy High-Quality Beauty Products From Ulta Beauty

TLDR   Shop during major events such as Ulta Beauty’s 21 Days of Beauty to find premium items at deep discounts. Stack your savings by combining store promotions, manufacturer coupons and Ulta Beauty Rewards points. Always start your shopping trip with Rakuten to earn Cash Back on top of every sale price. Look for daily deals and surprise offers on the store’s app to score limited-time discounts on skin care and hair care. Maximize value by waiting for the 20% […]

How to Stack Cash Back, Coupons and Loyalty Points for High-End Beauty Products

How to Stack Cash Back, Coupons and Loyalty Points for High-End Beauty Products

TLDR   Maximizing savings on luxury beauty products requires a savvy stacking strategy. By combining retailer loyalty programs, seasonal sales, promo codes, credit card rewards and Rakuten Cash Back, you can easily turn an expensive splurge into an incredible deal. Read on to learn exactly how to layer these discounts and avoid common fine-print pitfalls.   There is a distinct joy in unboxing a fresh, high-end moisturizer or a perfectly pigmented luxury eye-shadow palette. But there is an even greater […]

7 Proven Ways to Maximize Sephora Rewards in 2026

7 Proven Ways to Maximize Sephora Rewards in 2026

TLDR Sephora shoppers can maximize rewards in 2026 by stacking Beauty Insider points, seasonal discounts, birthday gifts and Rakuten Cash Back on eligible purchases. The best value comes from using Sephora’s Beauty Insider perks strategically, including moving up tiers, redeeming points for Beauty Insider Cash or Rewards Bazaar items and shopping during point multiplier events. Timing matters: shoppers should plan major Sephora purchases around savings events, birthday months and active Rakuten Cash Back offers to get more value from every […]

How to Maximize Your Ulta Beauty Rewards and Earn Cash Back With Rakuten

How to Maximize Your Ulta Beauty Rewards and Earn Cash Back With Rakuten

TLDR   Join the free Ulta Beauty Rewards program to earn points on every transaction, plus free birthday gifts and exclusive access to bonus-point multiplier events. Save 2,000 points to get the maximum redemption value of $125 off your future purchases. Always shop through the Rakuten app, website or browser extension to stack Cash Back on top of your Ulta Beauty discounts and rewards. Combine store coupons, multiplier point days and Rakuten Cash Back to drastically lower the cost of […]

TikTok Made Me Buy It: Top Valentine’s Day Gifts

TikTok Made Me Buy It: Top Valentine’s Day Gifts

TLDR TikTok’s most popular Valentine’s gifts fall into a few main categories: beauty, jewelry, cozy essentials, tech, personalized and at-home date night. For the best value, stack a retailer’s sale price with a promo code and credit card rewards. Start your shopping trip with Rakuten to find coupons for and earn Cash Back on the best Valentine’s Day gifts.   Filled with glittering jewelry, viral beauty sets and heart-shaped everything (all imploring you to ADD TO CART RIGHT NOW), your […]

7 Nail Polish Colors for Late Summer and Early Fall

7 Nail Polish Colors for Late Summer and Early Fall

Whether you’re sad to see summer 2024 come to an end or more than ready to welcome fall, picking up a new nail polish is a fun and simple way to celebrate the end of one season and the start of another. We’ve rounded up our favorites from JINsoon, Butter London, Essie and more.

Beauty

Hey, beautiful! Peruse the latest pretty picks, top makeup trends and stunning savings with Cash Back at Rakuten. From the best ways to save at popular beauty hot spots like Ulta to seasonal makeup trends and the insider tips on finding cosmetics promo codes, The Smart Shopper’s Beauty Section is the place to get your fix for less.

Enjoy access to special beauty sales events and mix up your makeup bag on a budget with gorgeous giveaway offers or a money-saving beauty promo code. Score Cash Back offers on the best name brand makeup, stay updated on flawless favorites like Sephora and give your routine a makeover with the popular makeup tutorials. Go beyond the beauty products with the hottest hair trends and easy how-tos to achieve this season’s most trendsetting styles. Polish up your look with runway-inspired nail trends and find all the latest ways to shine with Cash Back at Rakuten.

Make gift giving for your favorite makeup lover a breeze with simple gift guides and great cosmetics deals from semi-annual sales to beauty promo codes. Fulfill your cosmetics crush on a beautiful budget with Double Cash Back offers and chances to win beauty gift cards. Pamper yourself with Cash Back at Rakuten at specialty personal care stores like Bath & Body Works, L’OCCITANE and The Body Shop.

Not sure where to start on your pretty path? Rakuten offers the latest in popular makeup picks and trends to try. From discount beauty products to saving on your favorite designer splurges, you’ll get Cash Back at Rakuten on an array of ways to achieve your lovely look and a money-saving promo code so you can get it all for less. Plus, check out exclusive Rakuten giveaways on beauty sets, makeup essentials and more.

The Smart Shopper’s Beauty blogs give you insider advice on saving on your beauty routine and so much more. Makeup mavens rejoice!